FERNANDO LINS

interface & user experience designer

hi@fernandolins.net

em português, por favor

Ilustração mostra uma ideia, representada por uma lâmpada, sendo transformada em um aplicativo de celular, gerando um usuário satisfeito.

Software that is easy
to use keeps users happy and products relevant

As an user experience designer, I create apps, websites, systems and products that are easy to use, unifying business' and users needs.

I survey users to learn more about them and their perception of a product. I create prototypes to test ideas and interfaces, improving productivity and usability. I study behaviors to develop better solutions constantly, bringing software makers and users closer.

I apply the knowledge gained from this experience to map new product features and to keep the user experience excellent in every touch point.

Education
and experience

I graduated in 2010 at Centro Universitário Belas Artes of São Paulo as a Graphic Designer but had been working with interface design since 2005, making websites and icons for small software companies as a freelancer.

During 10 years I developed a carrer as an icon designer, working with software companies from all around the globe, from start-ups to leading tech companies. I've had my work showcased on TUAW, Cult of Mac and The Verge websites, MacWorld magazine, the App Store and others.

From 2012 on I shifted my focus to information architecture, and from 2014 on started working on broader UX design projects.

Currently I am Head of UX Design at Tabmedia, in São Paulo.

Head of UX Design
@ Tabmedia

São Paulo
UX
UI
2015 -

Creative Director
@ Notion

Freelance
UI
2012

Graphic Designer
@ MacSpeech

Freelance
UI
Branding
Packaging
2007 - 2010

Graphic Designer
@ bleep Software

Freelance
UI
2006

Senior UI Designer
@ Silent Circle

Freelance
UX
UI
2014

Interface Designer
@ Nuance Communications

Freelance
UI
2011

Interface Designer
@ Google (2008)

Freelance
UI
2008

Web Designer
@ MacMania

São Paulo
UI
2005

Diretor de Arte e Interface
@ Todendev

São Paulo
UI
2012 - 2014

Designer de Interface
@ iG / Oi

São Paulo
UI
2010 - 2011

Interface Designer
@ Revenution

Freelance
UI
2007

Please view more professional information on my Linkedin profile

Articles

Contact

hi@fernandolins.net